Poor performance in the Champions League might cost Juventus millions.

In spite of the fact that Juventus has already been assured of receiving at least €50 million in income from the Champions League, if they are unable to go to the knockout rounds, they would lose out on millions more.

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The European campaign of the Bianconeri has not gotten off to a good start; the squad suffered a defeat at the hands of Paris Saint-Germain in their first game and then underperformed against Benfica at their own stadium, resulting in a point total of 0 after their first two matches. Ahead of Juventus’ next encounter against the Israeli team Maccabi Haifa, the pressure is beginning to ramp up.

Juventus has already collected roughly €50 million in money from their participation in the Champions League; yet, the fact that they have not posted any results on the board might end up costing them much more.

Every victory ensures an additional €2.8 million, draws provide an additional €930,000, while defeats provide no further compensation. If they were unable to advance to the knockout rounds, they would lose out on an additional €9.6 million. These are significant numbers for the club as they aim to continue their reconstruction in an effort to go back to the top.